API URL Endpoint: https://api.geniq.io/rest/v1/whatsapp/message_templates

Templates are used in template messages to initiate marketing, utility, or authentication conversations with customers. Unlike free-form messages, template messages are the only type of message that can be sent to customers who have not yet messaged you or who have not interacted with you in the last 24 hours.

Message template must be approved before it can be used to start a conversation. In addition, templates may be disabled automatically based on customer feedback. Once disabled, a template cannot be sent in a template message.